CASE STUDY
Dr Scholl
Dr. Scholl’s Romania provides foot care products, including medical footwear and compression stockings, designed for comfort and support. The brand focuses on innovative solutions to promote foot health and overall well-being.
Main results
82% increase in organic traffic (year on year)
Significant increase in the number of ranking keywords
Significant increase in google click and impressions
Notable growth in the number of clicks
Client review
“Reliable team, excellent communication with us, as client.“
István Elekes Darabont
General Manager
The work
The goal of the SEO optimization for the Dr. Scholl Romania website was to enhance its online visibility through a sustainable and cost-effective strategy, increasing organic traffic and customer engagement.
Key efforts focused on technical SEO improvements, enhancing User Experience (UX), creating high-quality content, and strengthening the website’s backlink profile to improve search rankings and brand credibility.
The result
Following SEO optimization, organic traffic now accounts for 98.42% of total users, with 44,162 visitors coming from search engines. The website has seen a 99.02% increase in new users (44,329 total), alongside a steady rise in engaged sessions and overall user interaction. These improvements reflect the success of long-term SEO efforts, significantly enhancing search visibility, engagement, and website performance.
Organic Traffic
As a result of SEO optimization, organic traffic now accounts for 85.61% of total users, with 40,985 visitors coming from search engines. The website has seen steady growth in new users (45,806 total), with significant spikes in recent months. These improvements highlight the success of long-term SEO efforts, enhancing search visibility, engagement, and overall website performance.
Organic Traffic Increase
SEO optimization resulted in 45K total clicks and 897K total impressions, with an average click-through rate (CTR) of 5%. The steady growth in search visibility highlights the success of ongoing SEO efforts in increasing traffic and user engagement.
Clicks and impressions
SEO optimization led to 59.6K total clicks and 1.07M total impressions, with a 5.6% click-through rate (CTR). The steady increase in search visibility reflects the success of ongoing SEO efforts in driving more traffic and engagement.
Keywords
The number of ranking keywords has steadily increased, with notable improvements in Top 10 and Top 3 positions. More keywords are now ranking higher, enhancing the website’s search visibility and competitiveness over time.
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Client reviews
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